Monday, June 04, 2018
George Osborne’s London Evening Standard sells its editorial independence to Uber, Google and others – for £3 million
If you add in what's discussed below, it becomes almost impossible..
James Cusick recently posted about this at OpenDemocracy.net:
"London’s Evening Standard newspaper, edited by the former chancellor George Osborne, has agreed a £3 million deal with six leading commercial companies, including Google and Uber, promising them 'money-can’t-buy' positive news and 'favourable' comment coverage, openDemocracy can reveal.
The project, called London 2020, is being directed by Osborne. It effectively sweeps away the conventional ethical divide between news and advertising inside the Standard – and is set to include 'favourable' news coverage of the firms involved, with readers unable to differentiate between 'news' that is paid-for and other commercially-branded content.
Leading companies, most operating global businesses, were given detailed sales presentations by Evening Standard executives at the newspaper’s west London offices in an effort to sign them up to the lucrative deal."
