Thursday, February 10, 2011
"Chrysler releases $9m Super Bowl ad while requesting more taxpayer dollars"
Everything today seems to be about swaying public opinion.
All too often, people in the know or with personal knowledge of a subject, can't believe what they're seeing and hearing.
This appears to be one of those cases...
All too often, people in the know or with personal knowledge of a subject, can't believe what they're seeing and hearing.
This appears to be one of those cases...
J.P. Freire has this and more at WashingtonExaminer.com, beginning with:
"You may have noticed that Chrysler released the longest ad in Super Bowl history on Sunday night, featuring the new Chrysler 200 driven by Detroit native rap star Eminem, an ad that CEO Sergio Marchionne says cost less than $9 million. But given that the company's CEO also announced this past week that is seeking a 'better deal' on government loans, it is likely that this ad had more to do with getting political support than selling cars. Besides, is spending millions on a Super Bowl ad appropriate for a company that received a taxpayer bailout to recover from a bankruptcy?"