Wednesday, September 08, 2010
The Media - "CBS News Collapse..."
CBS TV News viewership is down, while certain cable news are doing well.
The question is whether it's because of content and trust, or something else...
The question is whether it's because of content and trust, or something else...
At theDailyBeast.com, Rebecca Dana writes about CBS news:
"Layoffs and cutbacks, the most recent in February, have trimmed the division close to the bone, and according to senior staffers, another round is coming this fall. The network’s two premier daily broadcasts, Couric’s Evening News and the CBS Early Show, are recording particularly dismal ratings this summer.
'These are tough times for everyone,' Couric said in a statement provided through her spokesman, 'but I for one am proud to be working with so many talented, dedicated people who continue to work hard to maintain the highest journalistic standards that have always been associated with CBS News.'
In the last two weeks, the CBS Evening News has drawn just 4.89 million viewers on average, the lowest ratings recorded in the 20 years Nielsen Media Research has been keeping track. During the first of those two weeks, Couric traveled to Afghanistan and landed an exclusive interview with Gen. David Petraeus, among others. The CBS Early Show has logged around 2.2 million viewers on average this summer, less than half the ratings of NBC’s Today.
One person described the atmosphere inside the network as 'sepulchral.'"
